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How much does NBA make on YouTube?

NBA earns an estimated $317K–$1.6M a month from YouTube ads ($3.9M–$19M a year), from about 11.5M views a day. That's a Vid0 estimate from public numbers, not YouTube data.

Per month
$317K–$1.6M
Per year
$3.9M–$19M
Per day
$11K–$53K
Views a day
11.5M

Vid0 estimate from YouTube Data API views, updated 1 Nov 2026. 8% of recent upload views were Shorts.

Method

How the estimate works

  1. Views a day: NBA's total views grew by about 115M over the last 10 days of Vid0's daily readings, so about 11.5M a day across every video, old and new.
  2. Long-form vs Shorts: 8% of the views on its 12 latest uploads came from Shorts, so the same share of daily views is counted at the Shorts rate.
  3. RPM: $1–$5 per 1,000 long-form views and $0.03–$0.08 per 1,000 Shorts views. RPM is what a creator keeps per 1,000 views after YouTube's share.

Try your own numbers in the YouTube earnings calculator, or read where the numbers come from.

Estimated earnings per video

Ad earnings so far on NBA's latest uploads, at the same RPM ranges.

Views gained by day

Day (UTC)Total viewsGained
18,796,430,84611,098,013
18,785,332,83311,350,017
18,773,982,8169,699,516
18,764,283,30012,061,762
18,752,221,53811,024,344
18,741,197,1944,780,600
18,736,416,59413,397,460
18,723,019,13414,356,308
18,708,662,82616,482,842
18,692,179,98410,528,497
18,681,651,487—

The day's last reading from the YouTube Data API. “Gained” is the change from the day before.

NBA stats and rankings

24.6M subscribers, 18.8B views and where it ranks in sports.

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FAQ

Questions about this list

How much does NBA make a month?
An estimated $317K–$1.6M a month from YouTube ads, or $3.9M–$19M a year. It's a Vid0 estimate from public views, not YouTube data.
How many views does NBA get a day?
About 11.5M views a day across all its videos, from the channel's total views over the last 10 days.
How is NBA's YouTube income estimated?
Views a day, split into long-form and Shorts by the mix of its recent uploads, times Vid0's rough RPM ranges: $1–$5 per 1,000 long-form views and $0.03–$0.08 per 1,000 Shorts views. RPM is what a creator keeps per 1,000 views after YouTube's share. Niche, audience country and how much of each video is monetised move it a lot.
Is this how much the channel actually earns?
No. Only the channel's owner can see real revenue, in YouTube Studio. This is an estimate from public numbers, and sponsorships, merchandise and memberships aren't included.
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